What was Google’s top US Election Day search?

What was Google’s top US Election Day search?

Answer: Dónde votar


Millions of Americans went to the polls this past Tuesday for the 2018 Midterm elections, and more than a few of them had to look up where the nearest ballot box was located. While a lot of these searches were in English, the most popular search was actually in America’s second most popular language, Spanish. That’s right, according to the company’s Twitter account, “Dónde votar” was the top trending search on Google, spiking 3,350%. But what does this percentage spike calculation actually mean?

Well, as Quartz notes, “it’s difficult to know the actual size of the public searching where to vote. For example, that growth could be achieved by 1 search last week that shot up to 3,350 searches [on Tuesday] (although that’s highly unlikely) or 1,000 searches rising to 3,350,000.”





Quartz also noted that there was still time left in the day for another search term to take the top spot, but it’s a trend that seems to have been cropping up in the past decade. Previous interest in “dónde votar” was high during both the 2010 midterms and the 2016 elections.